About Me

I’m a brand and marketing strategist who helps organizations bring clarity, consistency, and purpose to their communications. My work spans healthcare, wellness, automotive, and consumer brands — always rooted in insight, storytelling, and strong cross-functional alignment.

Marketing works best when strategy is clear, teams feel aligned, and creative has room to breathe.

My Approach

A woman with long black hair smiling at the camera, wearing a red top and a necklace with a key pendant.

Core Capabilities

Strategy & Positioning

  • Brand identity + messaging

  • Competitive + customer insights

  • Lifecycle + GTM planning

Execution & Leadership

  • Integrated campaign development

  • Creative operations + production

  • Vendor, budget, and project management

  • KPI tracking + reporting

I believe great marketing happens when teams align around a clear strategy. I focus on simplifying complexity, strengthening collaboration, and creating work that’s thoughtful, cohesive, and measurable.