About Me

I am a brand and marketing strategist who helps organizations bring clarity, consistency and purpose to their communications. My work spans healthcare, wellness, automotive and consumer brands, with a focus on insight-driven strategy, strong storytelling and cross-functional collaboration.

My Approach

A woman with long black hair smiling at the camera, wearing a red top and a necklace with a key pendant.

Core Capabilities

Strategy & Positioning

  • Brand identity + messaging

  • Competitive + customer insights

  • Lifecycle + GTM planning

Execution & Leadership

  • Integrated campaign development

  • Creative operations + production

  • Vendor, budget, and project management

  • KPI tracking + reporting

I believe marketing works best when strategy is clear, teams are aligned and creative has room to breathe.