About Me

I’m a marketing and creative operations leader with 20+ years of experience bringing strategy, people and execution together across agency and client-side environments. My background spans integrated campaigns, creative production, media, events and multi-location marketing across healthcare, automotive, retail, financial services, hospitality and consumer brands.

I’ve built my career around making complex marketing work happen — connecting teams, agencies, vendors and stakeholders, managing the moving pieces and keeping projects focused on the bigger business objective. I value strong relationships, practical problem-solving and work that delivers meaningful results.

Most recently, I’ve added hands-on digital content experience with the University of Michigan. I also support marketing for Poo Pal, a pet-product startup, through events, retail outreach and digital marketing.

A woman with long black hair smiling at the camera, wearing a red top and a necklace with a key pendant.

Core Capabilities

Integrated Marketing & Campaigns

  • Multi-channel campaign strategy + execution

  • Digital, broadcast, print, social, email + SMS

  • Multi-location marketing

Creative Operations & Production

  • Creative development + production management

  • Photo + video production

  • Agency + vendor coordination

Projects, Events & Partnerships

  • Project planning + execution

  • Event + experiential marketing

  • Sponsorship + community engagement

Leadership & Operations

  • Cross-functional collaboration

  • Budget + vendor management

  • Performance tracking + reporting

My Approach

I’m collaborative by nature and often the person who connects the dots — bringing together internal teams, agencies, vendors and partners to keep work moving. I ask questions, pay attention to the details and look for practical solutions when something isn’t working.

I also believe strong marketing doesn’t happen in a vacuum. Understanding the audience, listening to the people closest to the business and building trusted relationships often lead to better ideas — and better results.