About Me
I’m a marketing and creative operations leader with 20+ years of experience bringing strategy, people and execution together across agency and client-side environments. My background spans integrated campaigns, creative production, media, events and multi-location marketing across healthcare, automotive, retail, financial services, hospitality and consumer brands.
I’ve built my career around making complex marketing work happen — connecting teams, agencies, vendors and stakeholders, managing the moving pieces and keeping projects focused on the bigger business objective. I value strong relationships, practical problem-solving and work that delivers meaningful results.
Most recently, I’ve added hands-on digital content experience with the University of Michigan. I also support marketing for Poo Pal, a pet-product startup, through events, retail outreach and digital marketing.
Core Capabilities
Integrated Marketing & Campaigns
Multi-channel campaign strategy + execution
Digital, broadcast, print, social, email + SMS
Multi-location marketing
Creative Operations & Production
Creative development + production management
Photo + video production
Agency + vendor coordination
Projects, Events & Partnerships
Project planning + execution
Event + experiential marketing
Sponsorship + community engagement
Leadership & Operations
Cross-functional collaboration
Budget + vendor management
Performance tracking + reporting
My Approach
I’m collaborative by nature and often the person who connects the dots — bringing together internal teams, agencies, vendors and partners to keep work moving. I ask questions, pay attention to the details and look for practical solutions when something isn’t working.
I also believe strong marketing doesn’t happen in a vacuum. Understanding the audience, listening to the people closest to the business and building trusted relationships often lead to better ideas — and better results.